SOCIAL MEDIA DESIGN & STRATEGY
Part of the design team at Love Productions working on social campaign content, principally for The Great British Bake Off brand and other shows such as The Great Pottery Throwdown. Devising strategy and creating digital
visual content for the current/next series.
As part of a team, my role involves collaborating with writers to create engaging, entertaining and on-brand content from the show, to be published across all GBBO's social media platforms:
Facebook, Twitter, Instagram, YouTube and
the Bake Off website.
Instilling relatable moments and imparting playful commentary from the show onto viewer's timelines, through short-form video, GIFs and static assets, with the aim to grow GBBO's audience
and help further love for the show and the
Bake Off brand.